The Public Relations Director is responsible for the development and execution of an annual strategic and integrated plan that is comprised of public relations, social media and marketing communications strategies
Job Summary
The Public Relations Director is responsible for the development and execution of an annual strategic and integrated plan that is comprised of public relations, social media and marketing communications strategies.
Engages in media relations by actively managing professional relationships with local and regional media and influencers.
Oversees the hotel’s digital content strategy and manages all property social media channels, creating relevant and engaging content and increasing follower engagement.
Matching Summary
The Public Relations Director is responsible for the development and execution of an annual strategic and integrated plan that is comprised of public relations, social media and marketing communications strategies.
Skills & Requirements
Must-have
public relations
social media strategy
media relations
content creation
reputation management
digital marketing
Nice-to-have
strategic communications advisor
community relations
CSR initiatives
proactive and creative
strong interpersonal skills
Key Requirements
five to seven years’ experience
university degree in journalism or communications or equivalent experience
portfolio highlighting writing samples, project and media plans