Senior Category Manager, Nrt

Haleon

O2o channel strategy
Consumer insights and data
Platform partnership management
Develop growth strategies for the assigned category in the O2O channel, including budget allocation, operational details, and tracking

Job Summary

  • Develop growth strategies for the assigned category in the O2O channel, including budget allocation, operational details, and tracking.
  • Drive content creativity and production based on consumer insights, scenario exploration, and medical endorsements to accumulate user assets and data.
  • Build a competitive and professional cross-functional team with multi-functional capabilities to make managed brands leading competitive brands in the instant retail industry.

Matching Summary

Develop growth strategies for the assigned category in the O2O channel, including budget allocation, operational details, and tracking.

Skills & Requirements

Must-have

  • O2O channel strategy
  • consumer insights and data
  • platform partnership management
  • content creation and iteration
  • team building and leadership

Nice-to-have

  • agile performance-focused culture
  • human understanding and trusted science
  • bold ambitions and enormous opportunity

Key Requirements

  • Eight years of experience in pharmaceutical retail or new pharmaceutical retail
  • Digital marketing experience
  • Pharmaceutical instant retail experience preferred
  • Bachelor's degree or above
  • Proficiency in English speaking, listening, reading, and writing

Work Rights

Not specified

Tailored Resume

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