Strategy Planner

Dentsu

Shanghai, China
On-site
Consumer research
Cultural analysis
Brand strategy
Dentsu is seeking a Strategy Planner for their Shanghai office to support brand strategy development through research and insights. The role requires collaboration, analytical skills, and a proactive approach to uncovering consumer insights and brand effectiveness

Job Summary

  • The purpose of this role is to work under the direction of a planner or strategist to execute research asks and uncover insights to fuel the strategy process.
  • Develops and refines the skill sets foundational to the brand strategy discipline; data discovery, consumer research, cultural analysis, brand strategy, brief writing, development of creative work and the evaluation of its effectiveness.
  • Demonstrates and fosters a collaborative work environment in which ideas flourish.

Matching Summary

Match Score: 85

Dentsu is seeking a Strategy Planner for their Shanghai office to support brand strategy development through research and insights. The role requires collaboration, analytical skills, and a proactive approach to uncovering consumer insights and brand effectiveness.

Skills & Requirements

Must-have

  • Consumer research
  • Cultural analysis
  • Brand strategy
  • Brief writing
  • Creative work evaluation

Nice-to-have

  • Initiative and tenacity
  • Collaborative work environment
  • Ideas flourish

Key Requirements

  • Fixed Term Contract

Work Rights

Not specified

Tailored Resume

Cover Letter