Manager, Digital Content And Social Strategy, Marketing, Film, & Tv - Masterworks

Sony Music Entertainment

New York, United States
On-site
Social media copywriting and brand voice
Community management and fan engagement
Seo and geo optimization for metadata
Lead social media copywriting, brand voice, and community management across platforms, ensuring consistency, authenticity, and fan-first engagement

Job Summary

  • Lead social media copywriting, brand voice, and community management across platforms, ensuring consistency, authenticity, and fan-first engagement.
  • Own the management and ongoing optimization of multiple social profiles, actively engaging fans and growing vibrant online communities.
  • Stay ahead of platform updates, cultural moments, and emerging trends, applying strategic judgment to reactive and real-time content opportunities.

Matching Summary

Lead social media copywriting, brand voice, and community management across platforms, ensuring consistency, authenticity, and fan-first engagement.

Skills & Requirements

Must-have

  • Social media copywriting and brand voice
  • Community management and fan engagement
  • SEO and GEO optimization for metadata
  • Analyze performance metrics and inform strategy
  • Stay ahead of platform updates and trends
  • Create compelling UGC and organic content
  • Fluency in digital media ecosystem KPIs

Nice-to-have

  • Fan-created content and grassroots campaigns
  • Collaborate on multi-faceted social campaigns
  • Translate influencer data into actionable insights

Key Requirements

  • 4-6 years of hands-on experience
  • Prior experience in entertainment, film/TV, music, or media
  • Proficiency with Adobe Suite programs including Photoshop
  • Experience using CapCut and Edits
  • Proven track record working with social media agencies, influencers and external content creators
  • Experience with web analytics tools and managing ad platforms
  • Fluency in paid and organic social

Work Rights

Not specified

Tailored Resume

Cover Letter