Sr. Associate, Marketing - Premium Products & Experiences

Capital One

McLean, VA, USA
Mclean, va: $96,500 - $110,100; new york, ny: $105...
Brand strategy development
Full-funnel marketing campaigns
Multi-channel marketing execution
Drive acquisition and customer marketing for premium product portfolio from brand and creative strategy through in-market execution

Job Summary

  • Drive acquisition and customer marketing for premium product portfolio from brand and creative strategy through in-market execution.
  • Establish brand strategy and foundational elements for existing and new products, including design targets, positioning, and claims development.
  • Capital One provides a fast-paced, dynamic environment where you can excel in your career, valuing diversity, inclusion & belonging.

Matching Summary

Drive acquisition and customer marketing for premium product portfolio from brand and creative strategy through in-market execution.

Salary

McLean, VA: $96,500 - $110,100; New York, NY: $105,300 - $120,100; Richmond, VA: $87,700 - $100,100; Bonus/Equity: Performance based incentive compensation; Benefits: Comprehensive, competitive, and inclusive set of health, financial and other benefits

Skills & Requirements

Must-have

  • Brand strategy development
  • Full-funnel marketing campaigns
  • Multi-channel marketing execution
  • Creative project management
  • Cross-functional collaboration

Nice-to-have

  • Fast-paced environment
  • Diversity and inclusion values
  • Problem-solving skills
  • Influencing skills
  • Building relationships

Key Requirements

  • Bachelor’s Degree or Military Experience
  • At least 2 years of experience in brand strategy or product marketing
  • At least 2 years of experience in planning, executing and analyzing marketing programs
  • At least 2 years experience in managing creative processes
  • 5+ years of experience in marketing for a luxury brand

Work Rights

Not specified

Tailored Resume

Cover Letter