The Global COE Marketing team drives demand generation strategy across all regions, fueling qualified pipeline that directly supports revenue growth
Job Summary
The Global COE Marketing team drives demand generation strategy across all regions, fueling qualified pipeline that directly supports revenue growth.
This role owns end-to-end demand programs that convert awareness into qualified pipeline across segments and regions, serving as the connective tissue between marketing strategy and sales outcomes.
Workday offers trust to take risks, tools to grow, skills to develop, and the support of a company invested in you for the long haul.
Matching Summary
The Global COE Marketing team drives demand generation strategy across all regions, fueling qualified pipeline that directly supports revenue growth.
Salary
Base: $115,200 USD - $172,800 USD; Bonus/Equity: May be eligible for bonus plan or commission/bonus, annual stock grants; Benefits: Comprehensive benefits package
Skills & Requirements
Must-have
demand generation program ownership
pipeline contribution targets
multi-channel integrated campaigns
webinar and field event execution
campaign KPI tracking and reporting
cross-functional collaboration
Nice-to-have
sun-drenched optimism and drive
curious minds and courageous collaborators
genuine care and shared enthusiasm
AI platform for managing people
Key Requirements
8+ years demand generation and campaign strategy
8+ years revenue tracking
Extensive webinar and field event ownership
Proficiency in campaign execution and data hygiene