Bachelor's degree or 5 years healthcare marketing experience
Proficiency in microsoft suite products
Knowledge of hipaa privacy rules and regulations
The primary purpose of this role is to develop, coordinate, direct, and administer the facility's marketing and public relations programs to maintain and increase census
Job Summary
The primary purpose of this role is to develop, coordinate, direct, and administer the facility's marketing and public relations programs to maintain and increase census.
The incumbent must ensure all employees follow established policies governing the release of information while maintaining strict confidentiality of resident care data.
This position requires preparing a departmental operating budget and serving on various committees as directed by the Administrator.
Matching Summary
The primary purpose of this role is to develop, coordinate, direct, and administer the facility's marketing and public relations programs to maintain and increase census.
Skills & Requirements
Must-have
Bachelor's Degree or 5 years healthcare marketing experience
Proficiency in Microsoft Suite products
Knowledge of HIPAA privacy rules and regulations
Budget preparation and resource allocation skills
Experience with resident satisfaction survey implementation
Nice-to-have
Ability to create warm and positive facility atmosphere
Strong rapport building between departments
Creative support for activity and social services
Experience in emergency public relations management
Key Requirements
Bachelor's Degree from accredited college/university
Five years experience in marketing/public relations in health care setting