Shopper Marketing Manager - On Trade

Diageo

Paris, France
3 to 5 years shopper marketing experience
On-trade channel expertise
Consumer insight analysis and application
The role involves designing and deploying high-impact Shopper Marketing initiatives specifically for the On-Trade channel in France

Job Summary

  • The role involves designing and deploying high-impact Shopper Marketing initiatives specifically for the On-Trade channel in France.
  • Candidates will translate consumer insights into effective activations that influence purchasing behavior and drive category growth.
  • Diageo fosters a culture of excellence, diversity, and inclusion with a mission to celebrate life every day everywhere.

Matching Summary

The role involves designing and deploying high-impact Shopper Marketing initiatives specifically for the On-Trade channel in France.

Skills & Requirements

Must-have

  • 3 to 5 years Shopper Marketing experience
  • On-Trade channel expertise
  • Consumer insight analysis and application
  • Project management for multiple initiatives
  • KPI definition and performance measurement

Nice-to-have

  • FMCG environment background
  • Cross-functional collaboration skills
  • Agency management experience
  • Omnichannel marketing alignment
  • Fluent in French and English

Key Requirements

  • 3 to 5 years of relevant experience
  • Professional proficiency in French and English
  • Experience in FMCG or similar sectors

Work Rights

Not specified

Tailored Resume

Cover Letter