Associate Director, Audience Development & Analytics
Crookedmedia
Los Angeles, CA, United States
On-site
Audience acquisition and retention strategies
Grow and activate audiences and communities
Data dashboard development and use
Crooked Media is seeking an Associate Director, Audience Development & Analytics to lead audience acquisition and retention strategies across various platforms
Job Summary
Crooked Media is seeking an Associate Director, Audience Development & Analytics to lead audience acquisition and retention strategies across various platforms.
This role involves auditing audience profiles, developing growth strategies, managing acquisition campaigns, and overseeing reporting and analytics.
The ideal candidate will collaborate closely with subscription, video, marketing, senior staff, and finance teams to drive audience growth and achieve key performance indicators.
Matching Summary
Crooked Media is seeking an Associate Director, Audience Development & Analytics to lead audience acquisition and retention strategies across various platforms.
Skills & Requirements
Must-have
audience acquisition and retention strategies
grow and activate audiences and communities
data dashboard development and use
collaboration with content and marketing teams
paid promotional campaign management
Nice-to-have
strong analytical and strategic thinking
ability to form working relationships
collaborative and goal-oriented approach
Key Requirements
5-7+ years experience in data-driven audience growth
Proven track record in audience growth initiatives
Proficiency with Google Analytics, Shopify, Sprout Social, Mailchimp, Megaphone