Digital Marketing Manager

Plymouth State University

Plymouth, NH, US
Base: $47,920.00 - $85,410.00; bonus/equity: not s...
Photography and videography skills
Adobe lightroom photoshop premierepro proficiency
Social media content development and management
The role focuses on producing multimedia storytelling to support Plymouth State University's visibility and recruitment efforts across digital channels

Job Summary

  • The role focuses on producing multimedia storytelling to support Plymouth State University's visibility and recruitment efforts across digital channels.
  • Candidates must demonstrate strong visual storytelling skills through photography and videography while managing content across university social media platforms.
  • The position requires analyzing social media performance using platform analytics and GA4 to inform content strategy and improve audience engagement.

Matching Summary

The role focuses on producing multimedia storytelling to support Plymouth State University's visibility and recruitment efforts across digital channels.

Salary

Base: $47,920.00 - $85,410.00; Bonus/Equity: Not specified; Benefits: USNH Employee Benefits available

Skills & Requirements

Must-have

  • Photography and videography skills
  • Adobe Lightroom Photoshop PremierePro proficiency
  • Social media content development and management
  • Digital writing and editorial capabilities
  • Analytics tools usage including GA4

Nice-to-have

  • Drone operation experience
  • Short-form vertical video production
  • Higher education sector background
  • Social media planning tool familiarity
  • Digital asset management systems knowledge

Key Requirements

  • Bachelor's degree in communications or related field
  • Demonstrated experience in digital content creation
  • Experience writing digital content for institutional communications

Work Rights

Not specified

Tailored Resume

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