Senior Paid Social & Influencer Manager

Headspace

Remote, US
Base: $99,000-$137,763; bonus/equity: equity; bene...
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Paid social campaign management (meta, tiktok)
Influencer ecosystem development and management
Creative strategy and asset development
** Headspace is seeking a Senior Paid Social & Influencer Manager to lead and execute paid social and influencer marketing strategies that align with the company's mission of promoting mental health. The ideal candidate should have extensive experience in managing campaigns across platforms like Meta and TikTok, a strong analytical mindset, and a passion for mental wellness. **

Job Summary

  • Develop and execute high-performing paid social and influencer programs aligned with go-to-market strategy.
  • Lead strategy and execution across paid social and influencer channels, driving creative excellence and a test-and-learn culture.
  • Build, scale, and strategically own a high-impact influencer ecosystem designed to drive incremental revenue and customer acquisition.

Matching Summary

Match Score: 75

** Headspace is seeking a Senior Paid Social & Influencer Manager to lead and execute paid social and influencer marketing strategies that align with the company's mission of promoting mental health. The ideal candidate should have extensive experience in managing campaigns across platforms like Meta and TikTok, a strong analytical mindset, and a passion for mental wellness. **

Salary

Base: $99,000-$137,763; Bonus/Equity: equity; Benefits: comprehensive healthcare coverage, monthly wellness stipend, retirement savings match, lifetime Headspace membership, generous parental leave

Skills & Requirements

Must-have

  • Paid social campaign management (Meta, TikTok)
  • Influencer ecosystem development and management
  • Creative strategy and asset development
  • Incrementality testing and analysis
  • AI tools for marketing workflows
  • Performance reporting and optimization

Nice-to-have

  • Passion for mental health and mindfulness
  • Strong internal cross-functional synergies

Key Requirements

  • 7+ years of experience in paid social and influencer marketing
  • Proven track record managing significant budgets
  • Experience designing and interpreting incrementality tests
  • Hands-on experience with AI marketing tools
  • Comfort working in Tableau, Amplitude, Excel
  • Candidates must permanently reside in the US

Work Rights

Reside in the US

Tailored Resume

Cover Letter