This role leads the development and execution of integrated marketing strategies across digital, social, and on-ground activations for Singapore's first integrated automotive-lifestyle brand
Job Summary
This role leads the development and execution of integrated marketing strategies across digital, social, and on-ground activations for Singapore's first integrated automotive-lifestyle brand.
The successful candidate will collaborate closely with Creative, Events, Sales, and F&B teams to ensure consistent messaging and campaign cohesion across all platforms.
Key responsibilities include managing external partners, overseeing asset approval workflows, and analyzing campaign performance to optimize future initiatives.
Matching Summary
Match Score: 75
This role leads the development and execution of integrated marketing strategies across digital, social, and on-ground activations for Singapore's first integrated automotive-lifestyle brand.
Skills & Requirements
Must-have
Integrated marketing strategy development
Cross-functional team coordination
Campaign timeline and content calendar management
Social media strategy and content planning
External partner and vendor relationship management
Brand tone and visual identity oversight
Roadshow and event execution leadership
Nice-to-have
Creative solution-oriented mindset
Strong stakeholder presentation skills
Familiarity with EV and lifestyle trends
Basic photo and video editing capabilities
Experience in fast-paced environments
Key Requirements
Degree or diploma in Marketing, Mass Communication, or Business
3–5 years of experience in marketing or branding
Experience in hybrid lifestyle, automotive, F&B, or retail environment