The role involves leading strategic marketing campaigns for Netflix's Preschool, Kids, and Family series slates to build meaningful relationships with young audiences and parents
Job Summary
The role involves leading strategic marketing campaigns for Netflix's Preschool, Kids, and Family series slates to build meaningful relationships with young audiences and parents.
Candidates must possess deep expertise in the YouTube ecosystem, including creator adjacency and algorithmic discovery for younger demographics.
Netflix offers a competitive compensation range of $210,000 to $339,000 along with comprehensive benefits including stock options and flexible time off.
Matching Summary
The role involves leading strategic marketing campaigns for Netflix's Preschool, Kids, and Family series slates to build meaningful relationships with young audiences and parents.
Salary
Base: $210,000.00 - $339,000.00; Bonus/Equity: Stock option program available; Benefits: Health plans, 401(k) match, flexible time off
Skills & Requirements
Must-have
10+ years consumer marketing experience
Kids and Family entertainment expertise
YouTube ecosystem and algorithm knowledge
360 campaign architecture skills
Cross-functional project management
Nice-to-have
Experience with Gen Z and Gen Alpha audiences
Familiarity with COPPA and child safety standards
Passion for animation and gaming franchises
Global multi-market campaign experience
Strong partnership with Consumer Products teams
Key Requirements
10+ years of strategic marketing experience
Background in Kids, Family, or animated entertainment
Native understanding of digital and social advertising