Agency Digitalization Go-to-market Consultant

AIA Group

Makati, Philippines
Digital tools adoption
Go-to-market planning
Campaign development and execution
Drive awareness, excitement, and adoption of Digital Tools and Initiatives among the Agency Force through strategic go-to-market planning and execution

Job Summary

  • Drive awareness, excitement, and adoption of Digital Tools and Initiatives among the Agency Force through strategic go-to-market planning and execution.
  • Develop and execute go-to-market strategies for digital tool launches and enhancements targeting the Agency Force, coordinating with Marketing, Sales, and Academy teams.
  • Coordinate feedback collection from leaders and advisors to support continuous improvement and liaise with internal teams and external vendors to support field-facing initiatives.

Matching Summary

Drive awareness, excitement, and adoption of Digital Tools and Initiatives among the Agency Force through strategic go-to-market planning and execution.

Skills & Requirements

Must-have

  • Digital tools adoption
  • Go-to-market planning
  • Campaign development and execution
  • Internal communication campaigns
  • Field engagement strategies

Nice-to-have

  • Healthier, Longer, Better Lives mission
  • Pioneering innovators mindset
  • Positive sustainable change focus

Key Requirements

  • Tech/digital/analytics expertise
  • Go-to-market strategy experience
  • Campaign launch coordination
  • Field stakeholder engagement

Work Rights

Not specified

Tailored Resume

Cover Letter