Product Director, Key Account Marketing & Execution, Caplyta

Johnson & Johnson Innovative Medicine

Titusville, New Jersey, United States of America
Base: $122,000.00 - $212,750.00; bonus/equity: not...
Key account marketing strategy
Channel marketing execution
Develop marketing tools & messaging
Lead key account strategy and channel marketing execution for the Key Account Management (KAM) team across Integrated Delivery Networks (IDNs) and Federal channels (VA/DOD), ensuring alignment to brand strategy and customer needs

Job Summary

  • Lead key account strategy and channel marketing execution for the Key Account Management (KAM) team across Integrated Delivery Networks (IDNs) and Federal channels (VA/DOD), ensuring alignment to brand strategy and customer needs.
  • Translate data into action by partnering with Strategy, Insights & Analytics to leverage market research, performance data, and analytics that inform account-level strategies and execution.
  • Define success metrics and track performance of channel initiatives to drive continuous improvement and demonstrate impact on access, adoption, and account performance.

Matching Summary

Lead key account strategy and channel marketing execution for the Key Account Management (KAM) team across Integrated Delivery Networks (IDNs) and Federal channels (VA/DOD), ensuring alignment to brand strategy and customer needs.

Salary

Base: $122,000.00 - $212,750.00; Bonus/Equity: Not specified; Benefits: Vacation, Sick time, Holiday pay, Work/Personal/Family Time, Parental Leave, Bereavement Leave, Caregiver Leave, Volunteer Leave, Military Spouse Time-Off

Skills & Requirements

Must-have

  • Key Account Marketing Strategy
  • Channel Marketing Execution
  • Develop Marketing Tools & Messaging
  • Drive Conference Strategy & Execution
  • Track Channel Initiative Performance

Nice-to-have

  • Leverage Market Research & Analytics
  • Lead Advisory Boards & Market Research
  • Influence Without Authority
  • Cross-Functional Collaboration

Key Requirements

  • Minimum bachelor’s degree required
  • Minimum 7 years relevant experience
  • Minimum 5 years Sales, Marketing, Access, or Managed Care Account Management experience
  • Up to 25% travel required

Work Rights

Not specified

Tailored Resume

Cover Letter