Jr. Digital Media Public Relations Specialist

Nutshell

Harrisburg, PA, US
Base: $47,500 - $49,500; bonus/equity: not specifi...
Fully onsite
Build publisher relationships
Pitch story ideas to editors
Earned media and backlinks
Nutshell is seeking a Jr. Digital Media Public Relations Specialist to enhance brand visibility and authority through strategic media relationships, content ideation, and digital marketing. The role emphasizes relationship building, persuasive communication, and a strong understanding of digital PR, SEO, and AI search visibility

Job Summary

  • This role focuses on building authority and trust for brands through earned media, strategic publisher partnerships, and high-impact content ideation.
  • The specialist will act as an editor-in-chief style leader, developing story angles and collaborating with writers rather than executing all writing personally.
  • Candidates receive comprehensive on-the-job training, career development paths, and merit-based promotions within an in-office environment in Harrisburg, PA.

Matching Summary

Match Score: 85

Nutshell is seeking a Jr. Digital Media Public Relations Specialist to enhance brand visibility and authority through strategic media relationships, content ideation, and digital marketing. The role emphasizes relationship building, persuasive communication, and a strong understanding of digital PR, SEO, and AI search visibility.

Salary

Base: $47,500 - $49,500; Bonus/Equity: Not specified; Benefits: Comprehensive training, lunch-and-learns, career growth paths

Skills & Requirements

Must-have

  • Build publisher relationships
  • Pitch story ideas to editors
  • Earned media and backlinks
  • Content strategy and ideation
  • SEO and AI search visibility

Nice-to-have

  • Strong professional digital footprint
  • Experience with Muck Rack
  • Understanding of internet culture
  • Ability to see the big picture
  • Interest in AI search trends

Key Requirements

  • Bachelor's Degree required
  • GPA of 3.4 or above
  • Relationship building skills
  • Persuasive communication abilities

Work Rights

Not specified

Tailored Resume

Cover Letter