Not specified (considering the role's responsibilities, it may lean towards a hybrid model).
5+ years in brand social marketing
Mastery of douyin emkt
Exceptional data analysis skills
Haleon is seeking a Senior Group Ka Manager to lead the development and execution of content and paid media strategies for the Caltrate and Centrum brands on the Douyin platform. The ideal candidate will have a strong background in brand social marketing, particularly within the Douyin e-commerce space, and will be responsible for driving brand performance and ROI through effective content strategies
Job Summary
Haleon is a purpose-driven consumer company focused on improving everyday health.
The role involves developing and executing content strategies for Douyin to enhance brand presence.
Collaboration with cross-functional teams is essential to align marketing activities with product launches.
Matching Summary
Match Score: 85
Haleon is seeking a Senior Group Ka Manager to lead the development and execution of content and paid media strategies for the Caltrate and Centrum brands on the Douyin platform. The ideal candidate will have a strong background in brand social marketing, particularly within the Douyin e-commerce space, and will be responsible for driving brand performance and ROI through effective content strategies.
Skills & Requirements
Must-have
5+ years in brand social marketing
Mastery of Douyin EMKT
Exceptional data analysis skills
Nice-to-have
Strong goal-orientation
Curiosity and learning agility
Strong leadership and collaboration skills
Key Requirements
Bachelor's degree or above
Experience in Douyin e-commerce business management