Shopper Marketing Manager

Diageo PLC

Wien, Austria
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Shopper marketing strategies
Drive shopper engagement and conversion
Implement shopper marketing initiatives
** Diageo PLC is seeking a Shopper Marketing Manager in Wien, Austria, to develop and implement shopper marketing strategies that enhance customer engagement and drive sales. The role requires collaboration with retail partners and internal teams, with a focus on campaign execution, performance monitoring, and budget management. **

Job Summary

  • This role is critical in accomplishing impactful shopper marketing strategies, involving close collaboration with retail partners, sales teams, and internal collaborators to drive shopper engagement and conversion at the point of purchase.
  • You will ensure they have all the insights, growth drivers, and tools they need to deliver stellar execution of our commercial plan to shift consumer and shopper behavior to achieve Diageo’s financial and market share ambition.
  • Diageo offers an inclusive company culture that puts employees and their development first, an industry-leading parental leave policy, and an incentive plan that rewards high performance.

Matching Summary

Match Score: 75

** Diageo PLC is seeking a Shopper Marketing Manager in Wien, Austria, to develop and implement shopper marketing strategies that enhance customer engagement and drive sales. The role requires collaboration with retail partners and internal teams, with a focus on campaign execution, performance monitoring, and budget management. **

Skills & Requirements

Must-have

  • Shopper marketing strategies
  • Drive shopper engagement and conversion
  • Implement shopper marketing initiatives
  • Deploy point-of-sale materials
  • Collaborate with retail partners
  • Measure campaign efficiency
  • Manage shopper marketing budgets

Nice-to-have

  • Passion for creating experiences
  • Problem solver and teammate
  • Deal with ambiguity and adapt quickly
  • Inclusive company culture
  • Modern work life balance policies

Key Requirements

  • 5+ years' experience in FMCG
  • Knowledge of Swiss and Austrian market
  • Proficient in German and English
  • French is a plus

Work Rights

Not specified

Tailored Resume

Cover Letter