Responsible for the planning, organizing and implementation of FRAGRANCE marketing plans and promotions in order to reach company’s target on Precision, means market share, growth, profitability and image
Job Summary
Responsible for the planning, organizing and implementation of FRAGRANCE marketing plans and promotions in order to reach company’s target on Precision, means market share, growth, profitability and image.
Plan and Forecast Demand for each new and existing FRAGRANCE products in line with inventory targets.
Based on palm data and external market intelligence, identify FRAGRANCE market trend and potential market segments; analyze store traffic, competitors information and market niches for marketing focus.
Matching Summary
Responsible for the planning, organizing and implementation of FRAGRANCE marketing plans and promotions in order to reach company’s target on Precision, means market share, growth, profitability and image.
Skills & Requirements
Must-have
Fragrance marketing plans
Consumer promotion planning
Retail marketing events
Demand forecasting
Inventory management
Visual merchandising standards
Nice-to-have
Global Vision, Mission & Competencies
Matrix communication
External market intelligence
Key Requirements
Bachelor’s degree or above
Fluent in both Chinese and English
At least 5 years of solid product marketing experience
Cosmetics industry experience
Fragrance category experience preferred
Retail consumer events and activities background preferred