Digital And Content Marketing Specialist

HBF Health Insurance

Brisbane, Queensland, Australia
On-site
Lifecycle communications experience
Strong copywriting skills
Website content management
This role involves executing lifecycle communications across the member journey and optimizing website content for HBF's digital-first brand see-u

Job Summary

  • This role involves executing lifecycle communications across the member journey and optimizing website content for HBF's digital-first brand see-u.
  • The successful candidate will bring strong copywriting skills and hands-on experience with CRM or CMS platforms to drive retention and engagement strategies.
  • Employees enjoy fully subsidised Gold Hospital Insurance Cover, flexible working options, and 18 weeks of parental leave.

Matching Summary

This role involves executing lifecycle communications across the member journey and optimizing website content for HBF's digital-first brand see-u.

Skills & Requirements

Must-have

  • Lifecycle communications experience
  • Strong copywriting skills
  • Website content management
  • SEO-focused digital content
  • CRM or CMS platform experience
  • Campaign delivery across digital channels

Nice-to-have

  • Experience in regulated industry
  • High attention to detail
  • Ability to juggle multiple priorities
  • Confidence using analytics tools
  • Fast-paced environment adaptability

Key Requirements

  • Tertiary qualification in Marketing or Communications
  • Proven experience delivering lifecycle communications
  • Verification of working rights in Australia

Work Rights

Verification of working rights in Australia required

Tailored Resume

Cover Letter