Cdd - Global Media And Measurement Director

Corby Spirit and Wine Ltd

Paris, France
Fully remote
Global media strategy implementation
Marketing performance measurement framework
Optimize marketing investments
Championing moments that drive consumers closer to brands is core to Pernod Ricard’s global strategy, requiring sharp, disciplined choices in marketing investment and media execution

Job Summary

  • Championing moments that drive consumers closer to brands is core to Pernod Ricard’s global strategy, requiring sharp, disciplined choices in marketing investment and media execution.
  • This role will steer the implementation of the Group's omni-media strategy and an advanced marketing performance measurement framework, transforming insights into best-in-class execution guidelines.
  • The company offers an outstanding and collaborative workplace, remote work possibilities, comprehensive benefits, attractive compensation, and opportunities for training and employee events.

Matching Summary

Championing moments that drive consumers closer to brands is core to Pernod Ricard’s global strategy, requiring sharp, disciplined choices in marketing investment and media execution.

Skills & Requirements

Must-have

  • Global media strategy implementation
  • Marketing performance measurement framework
  • Optimize marketing investments
  • Manage global media agencies
  • Marketing Mix Modeling (MMM)
  • Paid Social, Search, Programmatic

Nice-to-have

  • Convivial teams
  • Collaborative workplace
  • Agility and rapid onboarding
  • Alcohol & Spirits industry experience
  • B2B2C environments

Key Requirements

  • 15+ years in Media, Digital Marketing, or Marketing Effectiveness
  • 5+ years in Head of/Director-level capacity
  • Global CPG or top-tier Media Agency experience
  • Manage multi-million dollar global A&P budgets
  • High proficiency in MMM and ROS analysis
  • Expert-level experience managing multi-market pitches

Work Rights

Not specified

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