As a Digital Optimisation Manager, you’ll design and deliver best-in-class customer communications and experiences across digital assets to help customers educate and protect themselves from scams and fraud
Job Summary
As a Digital Optimisation Manager, you’ll design and deliver best-in-class customer communications and experiences across digital assets to help customers educate and protect themselves from scams and fraud.
You will work closely with marketing, product, and behavioural science teams to manage the end-to-end build and delivery of digital experiences and communications.
CommBank advocates and facilitates a culture of inclusion and respect, offering flexible working options and support for accessibility needs.
Matching Summary
As a Digital Optimisation Manager, you’ll design and deliver best-in-class customer communications and experiences across digital assets to help customers educate and protect themselves from scams and fraud.
Skills & Requirements
Must-have
Digital optimisation skills
Conversion optimisation platforms experience
Customer journey mapping
Stakeholder management skills
Analytical and financial acumen
Behaviourally driven communications
A/B testing using Adobe Target
Nice-to-have
Strong copy and written communication skills
Collaborative team environment
Risk management awareness
Customer-focused mindset
Experience with Adobe Analytics
Experience with Adobe Audience Manager
Key Requirements
Experience with Pega, Adobe Target, AEP, Adobe Audience Manager
Proven stakeholder management and communication skills