Not specified (assumed hybrid based on industry standards).
2 years experience in banking campaign analytics
Proficiency in sas sql python power bi
Experience with crm platforms like salesforce
MAYBANK SINGAPORE LIMITED is seeking a Campaign Analyst to drive strategic marketing initiatives within their banking operations. The ideal candidate should possess at least 2 years of experience in data analytics, with a focus on campaign management, and be proficient in various data tools
Job Summary
This role involves designing and executing end-to-end marketing campaigns across multiple channels including email, SMS, and paid media.
The successful candidate will collaborate with product and data teams to generate actionable insights that improve campaign ROI.
Candidates must ensure all marketing activities comply with PDPA regulations and internal governance standards.
Matching Summary
Match Score: 85
MAYBANK SINGAPORE LIMITED is seeking a Campaign Analyst to drive strategic marketing initiatives within their banking operations. The ideal candidate should possess at least 2 years of experience in data analytics, with a focus on campaign management, and be proficient in various data tools.
Skills & Requirements
Must-have
2 years experience in banking campaign analytics
Proficiency in SAS SQL Python Power BI
Experience with CRM platforms like Salesforce
Knowledge of PDPA regulatory compliance
Ability to design A/B testing strategies
Nice-to-have
JavaScript HTML frontend development skills
React or Vue.js framework knowledge
Python Flask FastAPI backend experience
Strong cross-functional collaboration abilities
Predictive modeling for customer segmentation
Key Requirements
Bachelor's degree in Business Analytics or related field
Minimum 2 years of experience in data analytics
Experience within banking or financial services sector