Regional Business Development Leader

Whitehallboroughpa

**
Develop and implement marketing and pr programs
Maintain and increase facility census
Develop resident information policies
** The Regional Business Development Leader at Whitehallboroughpa is responsible for enhancing the facility's marketing and public relations efforts to maintain and increase its census. This role involves developing policies, overseeing communication strategies, and engaging with the community while ensuring compliance with privacy regulations. **

Job Summary

  • Develop, organize, implement, evaluate, educate and direct the facility’s public relations and marketing programs and activities in order to maintain and increase our census and to provide the community with information relative to our facility, its programs, services, and practices.
  • Maintain an adequate liaison with families, residents, and community and civic leaders.
  • Prepare a departmental operating budget for approval by the Administrator and allocate the resources to carry out programs and activities of the facility.

Matching Summary

Match Score: 75

** The Regional Business Development Leader at Whitehallboroughpa is responsible for enhancing the facility's marketing and public relations efforts to maintain and increase its census. This role involves developing policies, overseeing communication strategies, and engaging with the community while ensuring compliance with privacy regulations. **

Skills & Requirements

Must-have

  • Develop and implement marketing and PR programs
  • Maintain and increase facility census
  • Develop resident information policies
  • Monitor and update PR policies annually
  • Oversee customer satisfaction surveys
  • Liaise with families and community leaders
  • Manage public relations during emergencies

Nice-to-have

  • Create warm and positive atmosphere
  • Support activity and social services
  • Participate in community service groups
  • Creative support for resident programs

Key Requirements

  • Bachelor’s Degree or equivalent experience
  • 10 years healthcare marketing/PR experience (in lieu of degree)
  • Proficient in Microsoft Suite products
  • Ability to travel by auto or airline

Work Rights

Not specified

Tailored Resume

Cover Letter