新渠道经理（o2o）-上海

Mondelēz International

Shanghai, China
5 years fmcg sales experience
3 years trade marketing experience
O2o channel strategy development
The role involves formulating and optimizing O2O channel business strategies to integrate online platforms with offline stores

Job Summary

  • The role involves formulating and optimizing O2O channel business strategies to integrate online platforms with offline stores.
  • Candidates will conduct in-depth market analysis and consumer behavior research to support brand selection and strategic insights.
  • The position requires close collaboration with cross-functional teams to execute marketing campaigns and improve online conversion rates.

Matching Summary

The role involves formulating and optimizing O2O channel business strategies to integrate online platforms with offline stores.

Skills & Requirements

Must-have

  • 5 years FMCG sales experience
  • 3 years trade marketing experience
  • O2O channel strategy development
  • Market trend analysis capabilities
  • Cross-functional team collaboration

Nice-to-have

  • Strong data analysis skills
  • Self-motivated and result-driven
  • Experience with content operations
  • Ability to manage multiple stakeholders

Key Requirements

  • Bachelor's degree or above
  • 5+ years sales experience in top FMCG companies
  • 3+ years trade marketing experience
  • O2O experience preferred

Work Rights

Not specified

Tailored Resume

Cover Letter