Downstream Marketing Manager

Philips

Onsite
10+ years downstream marketing experience
Medtech or b2b healthcare background
Omnichannel engagement strategy skills
This role involves owning the Customer Decision Journey and developing segment-specific omni-channel engagement strategies for clinical segments

Job Summary

  • This role involves owning the Customer Decision Journey and developing segment-specific omni-channel engagement strategies for clinical segments.
  • The position requires partnering with Clinical Segment teams to define objectives and success metrics for medical congresses and events.
  • Candidates must be proficient with AI-assisted tools like Microsoft Copilot or ChatGPT to accelerate content creation and workflow.

Matching Summary

This role involves owning the Customer Decision Journey and developing segment-specific omni-channel engagement strategies for clinical segments.

Skills & Requirements

Must-have

  • 10+ years downstream marketing experience
  • MedTech or B2B healthcare background
  • Omnichannel engagement strategy skills
  • AI assisted tools proficiency
  • Clinical event management expertise

Nice-to-have

  • Experience in Cardiology Radiology Surgery
  • Strong cross-functional collaboration
  • Value based messaging development
  • Agency and vendor partner management
  • Bachelor's or Master's degree preferred

Key Requirements

  • Bachelor's or Master's degree in Marketing
  • 10+ years of downstream marketing experience
  • Fluency in English language
  • Experience in MedTech or healthcare fields

Work Rights

Not specified

Tailored Resume

Cover Letter