Product Marketing Manager - Industry

Plaid

San Francisco, United States
On-site
Cross-product selling to industry audiences
Outbound campaign strategy definition
Sales enablement and narrative building
The Industry PMM team is responsible for cross-product selling to specific industry audiences and serves as a close partner to the GTM organization

Job Summary

  • The Industry PMM team is responsible for cross-product selling to specific industry audiences and serves as a close partner to the GTM organization.
  • You will own the outbound campaign strategy for your industries by defining the audience, channel mix, and messaging while partnering with channel owners across Marketing.
  • Members of this team are experts in customer problems that we solve and the dynamics of the markets we sell into.

Matching Summary

The Industry PMM team is responsible for cross-product selling to specific industry audiences and serves as a close partner to the GTM organization.

Skills & Requirements

Must-have

  • Cross-product selling to industry audiences
  • Outbound campaign strategy definition
  • Sales enablement and narrative building
  • Customer problem expertise
  • Market dynamics analysis

Nice-to-have

  • Partnering with channel owners
  • Field feedback integration
  • GTM organization collaboration

Work Rights

Not specified

Tailored Resume

Cover Letter