Manager – Content Strategy & Development, Colors

Jiohotstarusa

Mumbai, India
On-site
Audience insight
Competitive dynamics
Brand positioning
The role is responsible for driving content strategy for daily fiction on the GEC

Job Summary

  • The role is responsible for driving content strategy for daily fiction on the GEC.
  • Ensuring that all development decisions are rooted in audience insight, competitive dynamics, and brand positioning.
  • The individual will shape what stories are told, why they are told, and where they are placed, using a combination of creative judgement, data, and AI-led insights to build a sustainable, high-performing content pipeline.

Matching Summary

The role is responsible for driving content strategy for daily fiction on the GEC.

Skills & Requirements

Must-have

  • audience insight
  • competitive dynamics
  • brand positioning
  • data and AI-led insights

Nice-to-have

  • creative judgement
  • sustainable content pipeline

Key Requirements

  • Managerial experience
  • Content development experience
  • Strategic planning

Work Rights

Not specified

Tailored Resume

Cover Letter