Lifecycle Marketing Manager

Engine

Remote
Base: $105,000 - $120,000 usd; bonus/equity: oppor...
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4+ years lifecycle or crm marketing experience
Proficiency with customer.io or similar platforms
Strong sql skills for audience segmentation
** Engine is seeking a Lifecycle Marketing Manager to enhance customer engagement and retention across their travel booking platform. The role involves designing data-driven lifecycle programs, collaborating with product teams, and optimizing customer journeys to drive adoption and loyalty. **

Job Summary

  • The role involves building and optimizing lifecycle marketing programs across email, SMS, and in-app surfaces to drive product adoption and retention.
  • Candidates will partner closely with Product Management to influence roadmaps and align lifecycle strategies with feature releases.
  • Engine offers a competitive base salary range of $105,000 to $120,000 USD along with equity and bonus opportunities.

Matching Summary

Match Score: 75

** Engine is seeking a Lifecycle Marketing Manager to enhance customer engagement and retention across their travel booking platform. The role involves designing data-driven lifecycle programs, collaborating with product teams, and optimizing customer journeys to drive adoption and loyalty. **

Salary

Base: $105,000 - $120,000 USD; Bonus/Equity: Opportunities for bonuses and equity included; Benefits: Full list available at engine.com/culture

Skills & Requirements

Must-have

  • 4+ years lifecycle or CRM marketing experience
  • Proficiency with Customer.io or similar platforms
  • Strong SQL skills for audience segmentation
  • Experience with Looker and Snowflake analytics
  • Proven track record in A/B testing frameworks

Nice-to-have

  • B2B SaaS or marketplace industry background
  • Experience with early-stage 0-1 product launches
  • Background in travel or fintech sectors
  • Ability to leverage LLMs for copywriting

Key Requirements

  • 4+ years in lifecycle, CRM, or growth marketing roles
  • Hands-on experience with Customer.io, Iterable, or Braze
  • Advanced SQL proficiency for custom audience building
  • Demonstrated success driving activation and retention metrics

Work Rights

Not specified

Tailored Resume

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