Influencer Campaign Manager

Pan Macmillan

London, United Kingdom
Base: starting from £35,000; bonus/equity: not spe...
On-site
Influencer marketing strategy and campaign management
Expert knowledge of youtube and tiktok ecosystems
Experience with booktok, booktube, and bookstagram communities
This role involves managing Pan Macmillan's influencer network, Book Break, and delivering the TikTok Shop affiliate strategy

Job Summary

  • This role involves managing Pan Macmillan's influencer network, Book Break, and delivering the TikTok Shop affiliate strategy.
  • The successful candidate will work within a collaborative Video & Communities team to develop best-in-class influencer marketing campaigns across all imprints.
  • Beyond a competitive salary starting from £35,000, the position offers exposure to an industry-leading team and opportunities for professional growth.

Matching Summary

This role involves managing Pan Macmillan's influencer network, Book Break, and delivering the TikTok Shop affiliate strategy.

Salary

Base: Starting from £35,000; Bonus/Equity: Not specified; Benefits: Comprehensive benefits package

Skills & Requirements

Must-have

  • Influencer marketing strategy and campaign management
  • Expert knowledge of YouTube and TikTok ecosystems
  • Experience with BookTok, BookTube, and Bookstagram communities
  • Proficiency in influencer databases like Klear
  • Ability to translate metrics into commercial value

Nice-to-have

  • Track record of creative experimental campaign ideas
  • Shortform video creation skills and on-camera presence
  • Understanding of GDPR and ASA advertising guidelines
  • Strong drive for learning and embracing new perspectives

Key Requirements

  • Comprehensive experience in influencer marketing
  • Deep familiarity with online video analytics
  • Demonstrable understanding of book influencer communities

Work Rights

Not specified

Tailored Resume

Cover Letter