Director, Product Marketing-b2b (growth & Adoption)

Adobe Media and Data Science Research (MDSR) Laboratory

Base: $170,000 - $320,000 annually; bonus/equity: ...
12+ years b2b product marketing experience
6+ years people management experience
Drive adoption and expansion in saas
This role leads the strategy to increase activation, monthly active users, and feature usage for Acrobat's AI-powered platform

Job Summary

  • This role leads the strategy to increase activation, monthly active users, and feature usage for Acrobat's AI-powered platform.
  • The successful candidate will manage a team of Product Marketing leaders while partnering with Product, Sales, and Marketing to define go-to-market strategies.
  • Adobe offers a competitive compensation range of $170,000 to $320,000 annually depending on location and experience.

Matching Summary

This role leads the strategy to increase activation, monthly active users, and feature usage for Acrobat's AI-powered platform.

Salary

Base: $170,000 - $320,000 annually; Bonus/Equity: Short-term incentives via AIP; Benefits: Comprehensive benefits programs not specified

Skills & Requirements

Must-have

  • 12+ years B2B Product Marketing experience
  • 6+ years people management experience
  • Drive adoption and expansion in SaaS
  • Subscription business model expertise
  • Enterprise sales cycle knowledge
  • Global multi-market environment experience

Nice-to-have

  • Experience in regulated or security industries
  • AI-powered product launch experience
  • Platform scaling experience
  • MBA degree preferred
  • Strong analytical skills for usage metrics

Key Requirements

  • 12+ years B2B Product Marketing leadership
  • 6+ years people management
  • Proven track record driving measurable revenue outcomes
  • Experience with subscription business models
  • Bachelor's degree or equivalent experience

Work Rights

Not specified

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