Cbg Jp Category Development Marketing

3M

Japan
5+ years category marketing experience
Fmcg brand marketing background
New product launch management
The role focuses on owning category growth, consumer understanding, and key performance indicators like profit center YOY OSG and market share in Japan

Job Summary

  • The role focuses on owning category growth, consumer understanding, and key performance indicators like profit center YOY OSG and market share in Japan.
  • Responsibilities include adapting portfolio strategies, managing the NPI pipeline, establishing base pricing, and leading sales campaigns based on channel readiness.
  • Candidates must possess a data-based mindset with strong analytical skills to identify growth opportunities and manage local activation budgets effectively.

Matching Summary

The role focuses on owning category growth, consumer understanding, and key performance indicators like profit center YOY OSG and market share in Japan.

Skills & Requirements

Must-have

  • 5+ years category marketing experience
  • FMCG brand marketing background
  • New product launch management
  • Syndicated data analysis skills
  • Pricing strategy development
  • Campaign timing and execution
  • Japanese native language proficiency

Nice-to-have

  • Strong analytical mindset
  • Ability to lead diverse teams
  • Openness to drive productive change
  • Global and local communication skills
  • Big picture strategic thinking
  • Risk-taking on new ideas

Key Requirements

  • Bachelor's degree or equivalent
  • Native Japanese language proficiency
  • Business level English proficiency
  • 5+ years in category/consumer/brand marketing
  • 5+ years collaborating with agencies/designers
  • Basic P&L knowledge

Work Rights

Not specified

Tailored Resume

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