Retail Marketing Manager (south Fl)

Lithia & Driveway

Miami, FL, US
Base: $80,000-$125,000 annually; starting pyy: $80...
Not specified (likely hybrid given travel requirements)
Bachelor's degree in business or marketing
Strong understanding of automotive industry
Experience with google analytics and crm systems
Lithia & Driveway is seeking a Retail Marketing Manager to oversee marketing strategies for up to 25 dealerships in South Florida. The role focuses on driving customer loyalty and enhancing store performance through data-driven marketing initiatives, requiring significant travel and collaboration with various stakeholders

Job Summary

  • This role leads marketing strategies and initiatives for up to 25 Lithia auto dealerships across the South Florida region.
  • The position focuses on driving quality traffic, enhancing customer loyalty, and achieving operational excellence through data-driven insights.
  • Candidates will benefit from best-in-class industry benefits including medical, dental, vision plans, 401(k) retirement plan, and vehicle purchase discounts.

Matching Summary

Match Score: 85

Lithia & Driveway is seeking a Retail Marketing Manager to oversee marketing strategies for up to 25 dealerships in South Florida. The role focuses on driving customer loyalty and enhancing store performance through data-driven marketing initiatives, requiring significant travel and collaboration with various stakeholders.

Salary

Base: $80,000-$125,000 annually; Starting pay: $80,000-$110,000; Benefits: Medical, Dental, Vision, 401(k), PTO, Vehicle Discounts

Skills & Requirements

Must-have

  • Bachelor's degree in Business or Marketing
  • Strong understanding of automotive industry
  • Experience with Google Analytics and CRM Systems
  • Proficiency in Microsoft Office Suite
  • Data analysis skills for ROI evaluation

Nice-to-have

  • Entrepreneurial high-performance culture fit
  • Ability to travel up to 45% of the time
  • Experience fostering OEM relationships
  • Passion for modernizing personal transportation

Key Requirements

  • Bachelor's degree required
  • Strong automotive industry knowledge
  • Technical proficiency in Google Analytics and CRM

Work Rights

Not specified

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