Analytics, Senior Associate

WPP Media Australia & New Zealand

London, United Kingdom
On-site
Bachelor's degree in quantitative field
2-3 years marketing effectiveness experience
Advanced excel and visualization tools proficiency
This role supports the UK Government account by delivering measurement and insight projects from beginning to end

Job Summary

  • This role supports the UK Government account by delivering measurement and insight projects from beginning to end.
  • The team is part of WPP 650, an award-winning unit dedicated to using behavior change principles to shape public services.
  • Employees benefit from a comprehensive package including competitive medical plans, retirement contributions, and significant paid time off.

Matching Summary

This role supports the UK Government account by delivering measurement and insight projects from beginning to end.

Skills & Requirements

Must-have

  • Bachelor's degree in quantitative field
  • 2-3 years marketing effectiveness experience
  • Advanced Excel and visualization tools proficiency
  • Digital attribution and marketing mix modeling knowledge
  • Strong analytical mindset with trend identification skills

Nice-to-have

  • Experience with audience planning tools like TGI or YouGov
  • Familiarity with social listening platforms such as Brandwatch
  • Knowledge of industry bodies like Media Research Group
  • Understanding of qualitative and quantitative research methods
  • Ability to collaborate across global teams

Key Requirements

  • Bachelor's degree in statistics, mathematics, economics, or marketing
  • 2-3 years of experience in agency environment
  • Proficiency in Power BI, Tableau, Data Studio, or Omniscope

Work Rights

Not specified

Tailored Resume

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