Associate Director, CIB Content Marketing

STANDARD CHARTERED BANK

Islandwide
Competitive salary; benefits include core bank fun...
Hybrid
6+ years seo experience
Aeo and geo strategy implementation
Enterprise cms platform knowledge
Standard Chartered Bank is seeking an Associate Director for their Corporate & Investment Banking Content Marketing team to enhance visibility across SEO, AEO, and GEO platforms. The ideal candidate will have substantial experience in B2B marketing and a strong understanding of digital optimization strategies

Job Summary

  • The role is responsible for driving Search Engine Optimisation (SEO), Answer Engine Optimisation (AEO), and Generative Engine Optimisation (GEO) strategies to improve visibility across traditional search engines and AI-driven platforms.
  • Candidates must have deep experience in B2B marketing with the ability to collaborate with global product and geographic teams to align content strategies with business objectives.
  • Standard Chartered offers a competitive salary, flexible working options, and comprehensive benefits including retirement funding, medical insurance, and a continuous learning culture.

Matching Summary

Match Score: 85

Standard Chartered Bank is seeking an Associate Director for their Corporate & Investment Banking Content Marketing team to enhance visibility across SEO, AEO, and GEO platforms. The ideal candidate will have substantial experience in B2B marketing and a strong understanding of digital optimization strategies.

Salary

Competitive salary; Benefits include core bank funding for retirement, medical, and life insurance; Flexible working options available

Skills & Requirements

Must-have

  • 6+ years SEO experience
  • AEO and GEO strategy implementation
  • Enterprise CMS platform knowledge
  • B2B marketing in regulated environments
  • Technical SEO and schema markup expertise

Nice-to-have

  • Experience with AI-driven discovery platforms
  • Strong project management skills
  • Ability to translate technical concepts for non-technical stakeholders
  • Global cross-market collaboration experience

Key Requirements

  • 6+ years of hands-on SEO experience
  • Proven track record in enterprise or regulated environments
  • Working knowledge of AEO and GEO principles

Work Rights

Not specified

Tailored Resume

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