Senior Demand Generation Manager

Workato

Sydney, Australia
Not specified; not specified; not specified
On-site
8+ years b2b marketing experience
3+ years dedicated abm role
Paid media expertise linkedin google ads
Workato is seeking a strategic Senior Manager to own and scale digital presence and account-based programs across the ANZ region

Job Summary

  • Workato is seeking a strategic Senior Manager to own and scale digital presence and account-based programs across the ANZ region.
  • The role involves architecting multi-channel campaigns and developing personalized Account-Based Marketing programs for top-tier enterprise accounts.
  • Candidates must be open to a 6-month fixed-term contract while driving pipeline acceleration through close partnership with Sales teams.

Matching Summary

Workato is seeking a strategic Senior Manager to own and scale digital presence and account-based programs across the ANZ region.

Salary

Not specified; Not specified; Not specified

Skills & Requirements

Must-have

  • 8+ years B2B marketing experience
  • 3+ years dedicated ABM role
  • Paid media expertise LinkedIn Google Ads
  • Marketing automation platform proficiency
  • Salesforce and Marketo integration skills
  • 6-month fixed-term contract availability

Nice-to-have

  • Strategic ownership culture fit
  • Cross-functional collaboration skills
  • Data-driven decision making approach
  • Flexible work environment preference
  • Innovation-focused mindset

Key Requirements

  • 8+ years B2B marketing experience required
  • 3+ years in dedicated ABM or demand generation
  • Proven track record running ABM at scale
  • Hands-on expertise in paid media channels
  • Experience with Salesforce and Marketo tools
  • Availability for 6-month fixed-term contract

Work Rights

Not specified

Tailored Resume

Cover Letter