Head Of D2c Marketing & Analytics (m/f/d)

Samsung Electronics

Eschborn, Germany
Develop digital marketing strategies
Manage direct marketing activities
Oversee analytics and insight roadmap
The role involves developing visions, targets, and strategies for the digital marketing presence to reach sales targets across all consumer channels

Job Summary

  • The role involves developing visions, targets, and strategies for the digital marketing presence to reach sales targets across all consumer channels.
  • Candidates will manage all direct marketing activities while overseeing the analytics and insight roadmap for the Direct to Consumer business unit.
  • Responsibilities include leading team members through coaching, motivation, hiring, dismissing, and performance evaluations.

Matching Summary

The role involves developing visions, targets, and strategies for the digital marketing presence to reach sales targets across all consumer channels.

Skills & Requirements

Must-have

  • Develop digital marketing strategies
  • Manage direct marketing activities
  • Oversee analytics and insight roadmap
  • Lead team performance and hiring
  • Budgetary control and ROI management

Nice-to-have

  • Strong priorization management skills
  • Critical thinking and problem-solving
  • Excellent analytical and project management
  • Result-driven mindset
  • Networking and cross-team collaboration

Key Requirements

  • Several years of experience in digital marketing strategies
  • Proven experience in E-Commerce
  • Team leadership and management experience
  • Bachelor or Master degree in Marketing
  • Technical knowledge on digital marketing tools

Work Rights

Not specified

Tailored Resume

Cover Letter