Performance & Conversion Optimization Expert (w/m/d)

ING Group

Not specified; not specified; benefits include pen...
Hybrid
5+ years digital marketing experience
Conversion optimization expertise
A/b testing and multivariate testing
The role focuses on developing and optimizing digital customer journeys to drive measurable business impact and sustainable growth

Job Summary

  • The role focuses on developing and optimizing digital customer journeys to drive measurable business impact and sustainable growth.
  • Candidates will utilize data-driven methods including A/B testing and funnel analysis to identify and eliminate conversion barriers.
  • ING Group offers a hybrid work model with benefits including a free Germany ticket, bike leasing, and individual development budgets.

Matching Summary

The role focuses on developing and optimizing digital customer journeys to drive measurable business impact and sustainable growth.

Salary

Not specified; Not specified; Benefits include pension, vehicle leasing, and childcare subsidies

Skills & Requirements

Must-have

  • 5+ years digital marketing experience
  • Conversion optimization expertise
  • A/B testing and multivariate testing
  • Funnel performance analysis
  • Meta LinkedIn Google advertising platforms

Nice-to-have

  • Experience with Agentic AI tools
  • Strong conceptual and creative thinking
  • Fluent in German and English
  • International cultural openness
  • Sales and business orientation

Key Requirements

  • Minimum 5 years relevant professional experience
  • University degree in Marketing, Sales, or Media Management
  • Proficiency in MS Office, Excel, and PowerPoint

Work Rights

Not specified

Tailored Resume

Cover Letter