Business Intelligence Manager

Mediacorp Pte. Ltd.

Singapore, Singapore
Not specified (assumed to be flexible based on job description).
4-8 years media analytics experience
Campaign analytics performance and bau
Data-driven narrative development
Mediacorp Pte. Ltd. is seeking a Business Intelligence Manager to enhance its media analytics and measurement capabilities. The role involves developing measurement frameworks, delivering campaign insights, and crafting data-driven narratives to support commercial propositions

Job Summary

  • This role is responsible for advancing Mediacorp's media analytics and measurement capabilities across its properties.
  • The candidate will drive the development of robust measurement frameworks, deliver campaign insights, and craft data-driven narratives that strengthen commercial propositions.
  • The position spans campaign analytics, measurement innovation, sales enablement, and analytics product development while collaborating with Commercial, Product, Data, and Agency stakeholders.

Matching Summary

Match Score: 85

Mediacorp Pte. Ltd. is seeking a Business Intelligence Manager to enhance its media analytics and measurement capabilities. The role involves developing measurement frameworks, delivering campaign insights, and crafting data-driven narratives to support commercial propositions.

Skills & Requirements

Must-have

  • 4-8 years media analytics experience
  • Campaign analytics performance and BAU
  • Data-driven narrative development
  • Stakeholder management commercial product
  • Analytics tools Google Analytics Power BI

Nice-to-have

  • Agency-centric perspective on analytics
  • Proprietary platform development exposure
  • Cross-platform reach analysis skills
  • Interest in media innovation trends
  • Fast-paced evolving environment comfort

Key Requirements

  • Bachelor's degree in Marketing Business Data Analytics Statistics
  • 4-8 years experience in media analytics or digital marketing
  • Experience with campaign analytics across performance and BAU environments

Work Rights

Not specified

Tailored Resume

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