WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale
Job Summary
WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale.
In-depth understanding of category and client business, forecasting future trends, leading integrated strategy for AOPs, and overseeing BAU operations are core responsibilities.
WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising.
Matching Summary
WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale.
Skills & Requirements
Must-have
client business understanding
integrated strategy leadership
BAU operations oversight
client relationship management
strategy evolution
brand custodianship
Nice-to-have
holistic value provision
future planning
team upskilling
succession planning
go getter attitude
data and analytics understanding
communication skills
logical reasoning
attention to detail
integrity
empathy
dare to challenge status quo
Key Requirements
Min 13 years of experience
media strategy, planning, execution & team management
presenting annual, quarterly media strategy & plans
integrating first party data into media strategies
working knowledge of TGI, BARC, MAP, IRS
knowledge of digital tools (COMSCORE, Similarweb, Google trends)