Cirkusbygningen is seeking a Paid Media Specialist to enhance their paid media strategies across various brands, focusing on both B2B and B2C audiences. The ideal candidate should have experience in performance marketing, a strong understanding of brand dynamics, and the ability to integrate paid media within broader marketing strategies
Job Summary
Drive and develop paid media across masterbrand and concepts like Wallmans, Eventkalender, and Lej Bygningen.
Plan, drive, and optimize paid media initiatives across channels, target audiences, and business areas, from ticket sales to venue rental.
Contribute to developing a sharper, data-driven, and business-oriented paid media setup within a dynamic environment.
Matching Summary
Match Score: 85
Cirkusbygningen is seeking a Paid Media Specialist to enhance their paid media strategies across various brands, focusing on both B2B and B2C audiences. The ideal candidate should have experience in performance marketing, a strong understanding of brand dynamics, and the ability to integrate paid media within broader marketing strategies.
Skills & Requirements
Must-have
Paid media campaign planning and optimization
B2C and B2B campaign management
Paid social, search, display, remarketing
Audience building and funnel structuring
Budget management and performance optimization
KPI reporting and analysis (ROAS, CPA, leads)
Nice-to-have
Experience in events or venue rental
Understanding of SEO and tracking
Broad thinking on paid placements
Data-driven marketing approach
Key Requirements
Experience with paid media and performance marketing
Proficiency in central paid platforms
Understanding of branding, consideration, and conversion