Sr. Event Marketing Manager - Adaptive Planning

Workday

New York City, NY, USA
Primary location base pyy range: $127,200 usd - $1...
Fully remote
Executive-level event strategy and execution
C-suite engagement and pipeline impact
Large-scale trade shows and conferences
Own the end-to-end strategy and execution of executive events, hospitality programs, trade shows, and Workday conferences across North America

Job Summary

  • Own the end-to-end strategy and execution of executive events, hospitality programs, trade shows, and Workday conferences across North America.
  • Design and deliver C-suite–caliber experiences that drive senior-level engagement and pipeline impact.
  • Partner closely with Sales, Product Marketing, Growth Marketing, and Customer Success to align events to our GTM priorities and target accounts.

Matching Summary

Own the end-to-end strategy and execution of executive events, hospitality programs, trade shows, and Workday conferences across North America.

Salary

Primary Location Base Pay Range: $127,200 USD - $190,800 USD; Additional US Location(s) Base Pay Range: $107,400 USD - $190,800 USD; Bonus/Equity: May be eligible for Workday Bonus Plan or commission/bonus, annual refresh stock grants

Skills & Requirements

Must-have

  • Executive-level event strategy and execution
  • C-suite engagement and pipeline impact
  • Large-scale trade shows and conferences
  • Partnership with Sales and Product Marketing
  • Budget, vendor, and agency management
  • Event measurement and reporting

Nice-to-have

  • Builder mindset and agile focus
  • Curious minds and courageous collaborators
  • Sun-drenched optimism and drive
  • Modern event engine development
  • Calm leadership under pressure

Key Requirements

  • 7+ years B2B event marketing experience
  • 5+ years executive-level events experience
  • 5+ years large-scale trade show experience
  • 3+ years matrixed global organization experience

Work Rights

Not specified

Tailored Resume

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