Brand Marketing Manager

amika

Brooklyn, NY, United States
Base: $90,000 - $100,000; bonus/equity: not specif...
On-site
Brand steward
360° go-to-market plans
Joyful storytelling
Amika is seeking a Brand Marketing Manager to lead comprehensive go-to-market strategies for new products and brand initiatives. The role requires strong storytelling and collaboration skills, focusing on cohesive campaign execution across multiple channels

Job Summary

  • The Brand Marketing Manager is responsible for being a brand steward and leading 360° go-to-market plans for new product launches, key seasonal moments, and brand collaborations.
  • This role translates product strategy and insights into big, resonant ideas, joyful storytelling and orchestrates cross-functional collaboration and execution across all channels.
  • This is a hands-on, collaborative role ideal for a strategic thinker with a passion for brand building, creative and sharp storytelling, and flawless execution.

Matching Summary

Match Score: 85

Amika is seeking a Brand Marketing Manager to lead comprehensive go-to-market strategies for new products and brand initiatives. The role requires strong storytelling and collaboration skills, focusing on cohesive campaign execution across multiple channels.

Salary

Base: $90,000 - $100,000; Bonus/Equity: Not specified; Benefits: Not specified

Skills & Requirements

Must-have

  • Brand steward
  • 360° go-to-market plans
  • Joyful storytelling
  • Cross-functional collaboration
  • Campaign launch planning
  • Strategic thinker
  • Sharp storytelling

Nice-to-have

  • Passion for brand building
  • Flawless execution

Key Requirements

  • 4-6+ years of experience
  • Proven track record of leading 360° campaigns
  • Strong understanding of retail, pro, DTC, social, influencer ecosystem
  • Excellent brief writing skills
  • Excellent storytelling skills
  • Excellent deck-building skills
  • Highly organized project manager
  • Comfortable running complex timelines
  • Comfortable running cross-functional meetings
  • Excellent communication skills
  • Excellent presentation skills
  • Strong collaborator

Work Rights

Must have the right to work in the US

Tailored Resume

Cover Letter