Analyst Principal, Go-to-market Strategy

Worldpay (FIS)

US Anywhere
Base: $0.00 - $999,999,999.00; bonus/equity: not s...
Go-to-market strategy
Product marketing
B2b technology
Lead go-to-market strategy and execution for assigned solution portfolios, from market positioning and competitive differentiation through sales readiness and demand generation support

Job Summary

  • Lead go-to-market strategy and execution for assigned solution portfolios, from market positioning and competitive differentiation through sales readiness and demand generation support.
  • Analyze market trends, competitive dynamics, and customer insights to prioritize initiatives that will drive the greatest pipeline and revenue impact and clearly communicate that rationale to stakeholders and senior leadership.
  • Develop and maintain AI-assisted content workflows that enable the team to produce high-quality positioning documents, sales tools, campaign briefs, and enablement assets at scale.

Matching Summary

Lead go-to-market strategy and execution for assigned solution portfolios, from market positioning and competitive differentiation through sales readiness and demand generation support.

Salary

Base: $0.00 - $999,999,999.00; Bonus/Equity: Not specified; Benefits: Not specified

Skills & Requirements

Must-have

  • Go-to-market strategy
  • Product marketing
  • B2B technology
  • Financial services
  • AI tools for content
  • Cross-functional influence

Nice-to-have

  • Fintech experience
  • Mentoring others
  • Scalable GTM processes
  • Product launch tiering
  • OKR-based planning

Key Requirements

  • 8+ years experience
  • B2B technology or financial services experience
  • Experience using AI tools
  • Proven track record of influencing teams

Work Rights

Not specified

Tailored Resume

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