Brand Manager

Diageo

Ikeja, Lagos, Nigeria
**
Develop world class marketing business plans
Insight driven consumer focused commercially viable
Accountable for brand market performance
** Diageo is seeking a Brand Manager in Ikeja, Lagos, responsible for developing and executing marketing plans that are consumer-focused and commercially viable. The role involves managing brand performance, advertising resources, and collaborating with global brand teams to drive growth opportunities. **

Job Summary

  • The purpose of this role is to develop and deploy world class marketing business plans that are insight driven, consumer focused and commercially viable.
  • This role is accountable for brand market performance and is expected to lead or support interventions that unlock growth.
  • The role will link in with the Diageo Global brand teams (GBT’s) to ensure that key platforms are developed to serve our market needs.

Matching Summary

Match Score: 75

** Diageo is seeking a Brand Manager in Ikeja, Lagos, responsible for developing and executing marketing plans that are consumer-focused and commercially viable. The role involves managing brand performance, advertising resources, and collaborating with global brand teams to drive growth opportunities. **

Skills & Requirements

Must-have

  • develop world class marketing business plans
  • insight driven consumer focused commercially viable
  • accountable for brand market performance
  • manage advertising and promotion resources
  • drive effective efficient use of media spend
  • collaboration with Shopper Marketing team

Nice-to-have

  • grasp complexity of market
  • balance multiple priorities tight deadlines
  • make rapid decisions respond quickly

Key Requirements

  • 4 years + experience in marketing
  • experience in FMCG
  • Proactively defines communicates growth opportunities
  • Consumer Insight
  • Strategic Planning
  • Creation and Execution ATL BTL
  • Monitoring and Evaluation M&E

Work Rights

Not specified

Tailored Resume

Cover Letter