Principal Product Manager, Marketing Technology

SoFi Technologies

San Francisco, CA, United States
Base pyy range listed; final offer based on experi...
On-site
7-10 years product management experience
Martech or adtech domain expertise
Ai-powered marketing strategy implementation
This role is responsible for defining and scaling the future of Marketing Technology at SoFi powered by AI to drive member acquisition and retention

Job Summary

  • This role is responsible for defining and scaling the future of Marketing Technology at SoFi powered by AI to drive member acquisition and retention.
  • You will own the vision end-to-end, building intelligent systems that autonomously create, optimize, and orchestrate campaigns at scale.
  • The position requires deep cross-functional partnership with engineering, data science, design, and executive leadership to translate strategy into execution.

Matching Summary

This role is responsible for defining and scaling the future of Marketing Technology at SoFi powered by AI to drive member acquisition and retention.

Salary

Base pay range listed; Final offer based on experience, skills, and location; Comprehensive benefits available

Skills & Requirements

Must-have

  • 7-10 years product management experience
  • MarTech or AdTech domain expertise
  • AI-powered marketing strategy implementation
  • Cross-functional leadership in complex environments
  • Data-driven decision making capabilities

Nice-to-have

  • Operator mindset in ambiguous settings
  • Strong executive communication skills
  • Deep customer empathy and advocacy
  • Experience building leapfrog capabilities

Key Requirements

  • Bachelor's degree in technical field or equivalent
  • 7-10 years of product management experience
  • Proven track record scaling complex platforms

Work Rights

Not specified

Tailored Resume

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