Not specified (assumed hybrid based on typical industry practices).
3+ years digital marketing experience
Omnichannel campaign execution
Google analytics ga4 proficiency
SPH Media Limited's Chinese Media Group is seeking a Performance Planner to enhance their branding and marketing efforts across various channels. The ideal candidate will have a strong background in digital marketing, particularly in omnichannel strategies, and be proficient in both English and Mandarin
Job Summary
The role involves developing omnichannel marketing strategies to drive brand awareness and engagement across Singapore, Asia, and global regions.
Candidates will be responsible for optimizing ad placement, audience targeting, and ROI across various digital channels including social media, SEM, and display.
The position requires close collaboration with internal stakeholders such as branding specialists, designers, and ad operations teams to execute marketing plans within budget.
Matching Summary
Match Score: 85
SPH Media Limited's Chinese Media Group is seeking a Performance Planner to enhance their branding and marketing efforts across various channels. The ideal candidate will have a strong background in digital marketing, particularly in omnichannel strategies, and be proficient in both English and Mandarin.
Skills & Requirements
Must-have
3+ years digital marketing experience
Omnichannel campaign execution
Google Analytics GA4 proficiency
Paid social and search advertising
English and Mandarin bilingual skills
Nice-to-have
Strong news sense
API and SDK integration knowledge
Vendor relationship management
Experience with programmatic platforms
Knowledge of Asian market trends
Key Requirements
Degree or Diploma holder
Minimum 3 years related working experience
Proficiency in data visualization tools like Tableau and Lookerstudio