Manager, Talent Marketing Manager

Capital One

Ciudad de Mexico, Mexico
Talent marketing strategy localization
Performance marketing campaign execution
Content and messaging localization
Serve as the primary operational leader and strategic consultant for talent-led initiatives in Mexico City, building a localized strategy rooted in the global US-based team

Job Summary

  • Serve as the primary operational leader and strategic consultant for talent-led initiatives in Mexico City, building a localized strategy rooted in the global US-based team.
  • Manage the end-to-end execution of performance marketing campaigns, ensuring every touchpoint builds a proactive, long-term relationship with local prospects and candidates.
  • Regularly collaborate with US-based teams to review performance, data, and analytics to measure employer brand reputation and campaign effectiveness.

Matching Summary

Serve as the primary operational leader and strategic consultant for talent-led initiatives in Mexico City, building a localized strategy rooted in the global US-based team.

Skills & Requirements

Must-have

  • Talent marketing strategy localization
  • Performance marketing campaign execution
  • Content and messaging localization
  • Brand ambassador program development
  • Data analysis and market intelligence

Nice-to-have

  • Collaborative influencer
  • Expert communicator
  • Self-starter
  • Understanding of recruitment process
  • Copywriting and event marketing

Key Requirements

  • Bachelor’s degree
  • At least 5 years of experience in marketing
  • At least 4 years of experience in brand development, communications, social media, or marketing strategy
  • Intermediate-Advanced English fluency

Work Rights

Not specified

Tailored Resume

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