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Dentsu UK is seeking a Data Science Manager in Mexico City to lead the design and implementation of Marketing Mix Models (MMM) that optimize investment and growth. The ideal candidate will possess a strong background in statistical modeling, data analytics, and business communication.
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Job Summary
Lead the design, implementation, and production of Marketing Mix Models (MMM) to optimize investment and growth, acting as the technical client-facing representative.
Design and train MMM with rigorous validation, perform statistical/econometric modeling including causality analysis, and manage MLOps for production deployment.
Develop business opportunities, build client trust, and translate model value into actionable business insights for key stakeholders.
Matching Summary
Match Score: 75
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Dentsu UK is seeking a Data Science Manager in Mexico City to lead the design and implementation of Marketing Mix Models (MMM) that optimize investment and growth. The ideal candidate will possess a strong background in statistical modeling, data analytics, and business communication.
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Skills & Requirements
Must-have
Marketing Mix Models (MMM)
Statistical/econometric modeling
Causality analysis
MLOps and production deployment
Python and SQL proficiency
Client-facing communication
Nice-to-have
Business development skills
Upselling and cross-selling
Bayesian modeling
Causal inference techniques
LLM fine-tuning
Key Requirements
6+ years in advanced analytics
2+ years building MMM or attribution models
Experience deploying models to production
Degree in Computer Science, Math, Statistics, or related field