Junior Webanalyst & Tracking Specialist (m/w/d)

Deutscher Sparkassen Verlag GmbH

Multiple Locations
**
Web analysis and tracking
Google tag manager
Google analytics
** Deutscher Sparkassen Verlag GmbH is seeking a Junior Webanalyst & Tracking Specialist to develop and implement tracking strategies for marketing and communication activities within the Sparkassen-Finanzgruppe. Ideal candidates will have a background in relevant fields, experience with web technologies, and a strong understanding of data privacy regulations. **

Job Summary

  • Develop and implement tracking strategies to measure and optimize marketing and communication activities for Sparkassen and partner companies.
  • Evaluate, test, and pilot new web tracking technologies to assess their potential for central portals and campaigns.
  • We offer an attractive compensation package, flexible working hours, and a modern workplace with opportunities for mobile work.

Matching Summary

Match Score: 75

** Deutscher Sparkassen Verlag GmbH is seeking a Junior Webanalyst & Tracking Specialist to develop and implement tracking strategies for marketing and communication activities within the Sparkassen-Finanzgruppe. Ideal candidates will have a background in relevant fields, experience with web technologies, and a strong understanding of data privacy regulations. **

Skills & Requirements

Must-have

  • Web analysis and tracking
  • Google Tag Manager
  • Google Analytics
  • JavaScript
  • Data quality support
  • Stakeholder communication

Nice-to-have

  • Creative hotspot
  • Start-up feeling
  • Teamwork and collaboration
  • Adaptable to new technologies

Key Requirements

  • Up to 2 years of relevant professional experience
  • University degree in Informatics, Business Informatics, Media Informatics, or similar
  • Familiarity with web development (JavaScript)
  • Experience with Google Marketing Platform
  • Understanding of data privacy regulations

Work Rights

Not specified

Tailored Resume

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